Ariane Tockner has been with the Austrian National Tourist Office (ANTO) for almost 17 years and has worked in the fields of marketing and communications. She was Head of the Brand Management Department for 5 years, where she strongly engaged in the re-positioning of the brand Holidays in Austria. After returning from maternity leave she set up Internal Communications within the DMO. Last year, Ariane took over the lead of the newly established Content team, which works on the various stages of the company’s content process: planning, production, distribution and monitoring of ANTO’s content. Ariane is mother of a 7-year old son and lives in Vienna.