People:

Emma Lawton

Emma is a Creative Director with a background in design for brand, print and digital combined with a strategic mind that can see the bigger picture.

She enjoys flexing the boundaries of a project and experimenting with fledgling technology, leading her to create forward thinking concepts for clients in a variety of sectors. She is fascinated by the future of digital and the development of brand as part of this.

As a counterpoint for her fascination with all things technical she always start her work with paper and pen and she is an avid crafter, launching a range of hand-painted textile products which she sells online and in pop-up stores.

Core Competencies:

  • Content & Creative:

- Content review
- Content strategy
- Site design critiques
- Creative workshops
- Design and branding
- Creative Direction
- Copywriting

  • Digital Strategy

- Competitor analysis
- Site critiques
- Focus groups
- Workshops

© 2017 Digital Tourism Think Tank