Tag: data

Amsterdam Marketing: Live Lines
Amsterdam Marketing: Live Lines
Amsterdam Marketing: Live Lines
Amsterdam Marketing, the municipality of Amsterdam and Amsterdam Museums worked on the pilot 'Live Lines' (Dutch: Rijenradar) providing...
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Sojern’s Global Travel...
Sojern’s Global Travel Insights
Sojern’s Global Travel...
Sojern is travel’s leading performance marketing engine. With 350M global traveler profiles and billions of predictive purchase signals...
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Fjord Norway: Data-driven Partner...
Fjord Norway: Data-driven Partner Marketing
Fjord Norway: Data-driven Partner...
Fjord Norge AS/Fjord Norway is the official tourist board of Western Norway. Representing a region, Fjord Norway is...
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Singapore Tourism Board:...
Singapore Tourism Board: Marketing Strategy Deep Dive
Singapore Tourism Board:...
The Singapore Tourist Board launched their new marketing strategy in 2016, setting a clear and ambitious direction for...
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Data-driven marketing
Data-driven marketing
Data-driven marketing
Data-driven marketing is a topic that is on most destinations agenda as something that should be tackled by...
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Audience Targeting &...
Audience Targeting & Multi-Layered Intelligence
Audience Targeting &...
Destinations have different meanings for different people and addressing these audiences individually is the key to a great...
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Capitalising on Technology Trends...
Capitalising on Technology Trends for Better Content Targeting
Capitalising on Technology Trends...
We now better understand the importance of micro-moments in travel and the importance of relevance and context in...
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Consumer Insights from...
Consumer Insights from Sojern’s 2016 Travel Trends
Consumer Insights from...
The #DTTT and Sojern have been partnering up for a number of years and we're delighted to have...
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Staying Connected with Føroya...
Staying Connected with Føroya Tele
Staying Connected with Føroya...
Jan Ziskasen from Føroya Tele shares some insights into the current connectivity on the Faroe Islands. Faroese Telecom...
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Queensland – Optimising...
Queensland – Optimising Digital Strategy: Learnings From Mobile and Beacons
Queensland – Optimising...
Chris Chambers shares what Tourism and Events Queensland have been doing as one of the leading destinations worldwide...
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Telefonica – Mobile Data...
Telefonica – Mobile Data Insight for Tourism in Spain
Telefonica – Mobile Data...
Luis Cardo from Telefonica presents a new methodology for improved analysis and knowledge of the tourism industry. In...
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Sojern – Optimising Media...
Sojern – Optimising Media Through Better Targeting
Sojern – Optimising Media...
Stewart Smith from Sojern talks about the current hot topic of 'programmatic advertising', explaining what it is and...
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Google – We Don’t Go...
Google – We Don’t Go Online, We Live Online
Google – We Don’t Go...
How can destinations win the moments that matter? Today's consumer is more connected than ever before. In most...
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Uber Issues Illustrate Importance...
Uber Issues Illustrate Importance of Data Protection
Uber Issues Illustrate Importance...
Catching a taxi can be a key part of urban existence, and yet a somewhat inconvenient one. No-one...
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Data collection on the rise
Data collection on the rise
Data collection on the rise
Even the technologically challenged among us will be aware that we are now living in an information age....
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NSight Destination Intelligence
NSight Destination Intelligence
NSight Destination Intelligence
An interactive discussion on destination intelligence, looking at the key metrics that a destination needs to consider and...
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Big Data’s Impact on...
Big Data’s Impact on Marketing Activities
Big Data’s Impact on...
Amadeus provides the technology which keeps the travel sector moving - from initial search to making a booking,...
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Mobile Travel Data
Mobile Travel Data
Mobile Travel Data
Mobile has lead to always connected travellers worldwide that can take advantage of instantaneous information when accessing these...
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Digital Marketer’s priorities...
Digital Marketer’s priorities and challenges for 2014
Digital Marketer’s priorities...
The start of the year is always busy for marketing managers: Marketing plans for 2014 need to be...
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