Tag: marketing

What if we scrapped the DMO?
What if we scrapped the DMO?
What if we scrapped the DMO?
“What if we scrapped the DMO, would anybody notice?”. This is a favourite topic at debates and one...
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NBTC: Holland City Strategy
NBTC: Holland City Strategy
NBTC: Holland City Strategy
The Netherlands Board of Tourism and Convention or Holland Marketing focus on the branding and marketing of destination...
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Brand USA: Consumer Strategy
Brand USA: Consumer Strategy
Brand USA: Consumer Strategy
In 2017, Brand USA focus on a new international consumer content strategy completely changing the game for the...
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Finding out what your customers...
Finding out what your customers want
Finding out what your customers...
GETTING INSIDE YOUR CUSTOMERS HEADS­ (AND STAYING THERE) In a time of financial uncertainty, travel becomes a luxury. Potential...
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Millennials Mobile Fixation...
Millennials Mobile Fixation Offers Digital Marketing Opportunities
Millennials Mobile Fixation...
All marketers want to target the key millennials demographic. This youthful group of fashion conscious and leisure-oriented people...
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Just ESTonishing – Estonia...
Just ESTonishing – Estonia Nation Branding
Just ESTonishing – Estonia...
For business and pleasure I visited Estonia and met Estonians through my work in marketing. My name is...
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Why Trend Spotting is a skill every...
Why Trend Spotting is a skill every marketer needs
Why Trend Spotting is a skill every...
Trend spotting is something that we as the #DTTT Team are doing as part of our research when...
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Digital Readiness for Business
Digital Readiness for Business
Digital Readiness for Business
What does it mean for a business to be digitally ready? The majority of businesses, especially SMEs are...
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DMOs Recognising the need to...
DMOs Recognising the need to Transform
DMOs Recognising the need to...
Everyday this week Nick Hall, founder and CEO of the Digital Tourism Think Tank, is going to release...
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#TransformFriday – Focus on...
#TransformFriday – Focus on Becoming Visitor Centric
#TransformFriday – Focus on...
February is all about getting the nuts and bolts of your digital activities right, with a heavy push...
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Digital Transformation and...
Digital Transformation and #DTIC2015
Digital Transformation and...
For this year's DTIC we have taken the brave step of introducing the topic of 'Destination Transformation' as the headline...
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New Instagram Ad Tools Work Well...
New Instagram Ad Tools Work Well With Influencers
New Instagram Ad Tools Work Well...
Instagram is already a massively influential social media site, and now it has announced plans to open up...
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Kayak Report Outlines Importance...
Kayak Report Outlines Importance of Mobile
Kayak Report Outlines Importance...
Mobile has become an incredibly important part of the travel industry, yet many marketers know too little about...
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Talking Branding, Happiness...
Talking Branding, Happiness & Global Trends
Talking Branding, Happiness...
Danish Farhan is the founder of a boutique brand consulting agency known as Xisché. Based in the UAE,...
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Brand Monitoring Guide
Brand Monitoring Guide
Brand Monitoring Guide
Engaging with potential consumers is one of today’s biggest challenges for digital marketers. However, before organisations can even...
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Mobile Strategy
Mobile Strategy
Mobile Strategy
Statistics on the number of mobile users and mobile smartphone penetration are impressive and you have probably heard...
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How to Embrace Digital Trends
How to Embrace Digital Trends
How to Embrace Digital Trends
Digital is changing consumer behaviour and leading to a digital divide of those that navigate and take advantage...
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Travel Startups: Technology,...
Travel Startups: Technology, Cultural Shifts & Market Disruption
Travel Startups: Technology,...
Disruption in travel continues to happen at an accelerated pace. The tourism industry has a tendency to lead...
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Popularity of Instagram Embodies...
Popularity of Instagram Embodies Rapid Social Media Evolution
Popularity of Instagram Embodies...
Of all social media sites, Instagram has made possibly the largest impact in the smallest period of time....
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Understanding How to Market with...
Understanding How to Market with Selfies
Understanding How to Market with...
One of the most prominent cultural phenomenons of recent years is the selfie. This now ubiquitous aspect of...
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