Rikke Holm Petersen

A visionary, creative, and results-oriented leader with over 15 years of high-performance track record in communication, marketing & branding, digital transformation, and behavior.

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Her track record includes, among other achievements, the launch of CopenPay – a novel concept that became the biggest high season tourism news story globally this summer, the launch and development of Denmark’s largest energy company Ørsted’s brand, as well as the establishment and digitalization of Denmark’s largest public authority. Additionally, she has been an external lecturer at Copenhagen Business School in Marketing and Communication and has won several digital awards.