Lead Transformation
with Membership

Our Destination Members are on the leading edge of change, creating more competitive destinations, underpinned by a strong approach to digital, putting sustainable innovation at the core of everything.

Become a member today

Industry Leading Events

The leading event platforms connecting destinations driving transformation

Destination Membership is your ticket to be part of the conversation, connecting with leading destinations big and small, showcasing the value you bring as a key partner for destinations and their industry.

Our flagship events offer a range of experiences, from showcasing the very best from the world stage of leading destinations at X. Awards and Future. Destination. Brand. to deep diving on collaborative design sprints at XDW and Campus, Destination Membership offers engagement like no other.

Strategy

Click through and see all of the benefits
Evolve | Impact

Annual In-House Strategy Sessions or Industry Keynote

Internal creative days are critical moments where everybody can put their work to the side, switch on the out of office and take the necessary time to question, explore and inspire. Help us address your needs by customising your strategy session to the priorities you have on the horizon. We’ll bring the cases, ideas, creative spark and design tools, leaving your team with a lot of creativity and a concrete plan of action.

Strategy sessions and industry keynotes can be organised online or in person. If you wish us to drop-in for an in-person session or find a creative space to spark ideas, you only need to pay the expenses, the rest is included with your Evolve or Impact Membership.

Evolve | Impact

Offer Your Industry the Gift of Growth Membership

As long as you’re a member, so too is your industry. This means being able to browse 100’s of business case studies, access to templates and additional resources, a business focused edition of our Directory, containing reports and toolkits as well as access to on-demand training programmes to help them grow stronger.

As a Business Growth Member on our hosted plans, your industry can also take advantage of our Always-On Calendar for daily ideas and inspiration around marketing opportunities, as well as free entry to X. Awards as well as participation in our recognition days.

All Plans

Destination Workstreams

Join small, highly committed collaborative working groups as we work collectively at furthering specific areas of work together. Workstreams are centred around specific topics, with the first three focused on Marketing Technology, Strategy & Data-Driven Impact, Visitor Flow Management for Balanced Tourism Growth and Industry Digitalisation & Sustainable Transformation.

Each of these critically important topics presents many unknown questions and knowledge gaps, with each in their own being a rapidly evolving picture. By working together to define the challenges, undertake research to better understand and develop solutions and prototype ideas together, we can further our work in these fields more effectively working in partnership.

All Plans

Your Destination's Extended Team

The friendly team at the Digital Tourism Think Tank are knowledge driven and passionate about destinations, fostering unprecedented expertise and an intricate understanding of trends, activities and the pivotal strategic questions being asked.

Our most committed members consider us as their Extended Team, with one-click access to expertise directly through the chat where you can connect directly with the DTTT Knowledge Team. The chat is your gateway to at-hand support, with conversation history retained and context-aware advisory support always available for members.

All Plans

Gain Visibility Year-Round with Recognition Days

Here at the Digital Tourism Think Tank we love to celebrate the amazing achievements of our members.

These mini industry focused campaigns shine a light on individuals who are doing amazing things, with rotating themes every year, such as:

  • Women in Tourism
  • International Youth Day
  • Sustainability Leadership Day

As a member, you’re welcome to nominate people who you think are making an impact and we’ll run a spotlight on the work they’re doing and how they’re supporting clients, partners or even the industry at large.

All Plans

Member Visibility and Special Features

Whilst most of the content we produce is locked, only for members. We do also occasionally run features on members which are public and featured in our monthly newsletter, reaching more than 8,000 subscribers.

Special features can range from an article published as part of ‘News from our Partners’, all the way through to a feature length article or podcast episode, offering a much deeper dive, distributed across a range of channels.

DTTT Academy

Click through and see all of the different programmes
Evolve | Impact

Sustainability Leadership Programme

The Sustainability Leadership Programme aims at empowering destinations and tourism businesses to become the advocate of sustainability in your organisation and driving your organisations in leading sustainable development throughout the industry.

Giovanna Tosetto

Association Scopri Con Noi

"A great team experience, now I feel more confident thanks to new tools to develop sustainable tourism design thinking"

Kim Ross

Visit Östergötland

"Inspiring to network and share ideas and aspirations with destinations worldwide on this course and be part of something bigger"

Peter Maag

Tourism Ireland

"It has been fun, engaging and a learning experience and I've left the course with more knowledge of sustainability and how to communicate it"

Nick Hanouwer

Tourism Ireland

"I have thoroughly enjoyed the course. I really appreciated the fact that the course was tailored to DMOs with clear explanations and lots of interesting examples."

All Plans

Design Thinking Fundamentals

Designed to teach you how to master must-have tools and acquire essential skills to succeed in managing your destination or organisation, be ready to challenge all of your assumptions.

Randy Rosalie

Seychelles Tourism Board

"This programme has been a great opportunity to understand what other DMOs are doing and learn new skills."

Michelle Callanan

University College Birmingham

"We have learned a lot about Design and Agile Thinking. I loved the combination of learning and social activities."

Wendy Weijdema

Marketing Oost

"Connecting with other DMOs has been a great opportunity and thanks to applying Design Thinking we have been able to solve a challenge that we were previously unable to."

Evolve | Impact

AI Strategy & Leadership

Designed to teach you how to master must-have tools and acquire essential skills to succeed in managing your destination or organisation, be ready to challenge all of your assumptions.

Sean James Gammon

University of Central Lancashire

"Colleagues and students have been very impressed with the leadership-based presentations offered by you – especially the ones linked to AI"

Impact

AI in Practice

Join us for a brand new programme dedicated to leveraging the huge potential of Generative AI in tourism. With so many rapid developments happening in this space, our new Impact Programme focuses on the practical applications of AI on a day-to-day basis and is all about discovery, experimentation and learning through peer-led exchange of best practice and know-how.

Impact

XR Immersive Content Experiences

Join us for this industry first programme designed to take digitalisation and digital experiences to the next level in a truly inspiring, hands-on and ultra immersive way.

We believe that whilst a lot of attention has been given to industry digitalisation when it comes to bookability and trends, very little has been given to XR, which is one of the fastest developing opportunities and perhaps one which offers the greatest to transform visitor, guest and business experiences.

Member Dashboard

A Single Platform for Destination Insights, Strategy and Transformation

You and your team get unfettered access to our extensive resource hub, packed with cases, reports, strategies, templates, marketing tools, leadership programmes and so much more.

Interact with the different pages to have a look at all of the features.

Destination Membership Plans

Platform benefits can be shared with all employees.

DTTT Flagship Events

X. Design Week
60% Discount
75% Discount
4 x 100% Discount
6 x 100% Discount
CAMPUS
60% Discount
75% Discount
4 x 100% Discount
6 x 100% Discount
X. Awards
1 Free Entry
Unlimited Free Entries
Unlimited Free Entries
Unlimited Free Entries
Future. Destination. Brand.
Free Live + On-Demand
2 x Hosted Passes
2 x Hosted Passes
4 x Hosted Passes
WTM London Breakfast Briefing
Free Hosted Passes
Free Hosted Passes
Free Hosted Passes
Free Hosted Passes
Abu Dhabi 'An Evening With..."
Free Hosted Passes
Free Hosted Passes
Free Hosted Passes
Free Hosted Passes

Strategy

Annual Workshop or Keynote
Free Industry Membership
Member Workstreams
By Invitation
Extended Team
Support
Consultation
Consultation
Consultation + Industry Support
Member Newsfeed
Recognition Days

DTTT Academy

AI in Practice
Limited On-Demand Access
3 Participants - In Person Training
1-Day Industry Programme
XR Immersive
Limited On-Demand Access
3 Participants - In Person Training
1-Day Industry Programme
AI Strategy & Leadership
Sustainablility Leadership
Design Thinking Fundamentals

DTTT Platform

Case Studies
Design & Strategy Templates
Reports Directory
Always-On Calendar

Destination Membership Plans

DTTT Flagship Events

X. Design Week
60% Discount
CAMPUS
60% Discount
X. Awards
1 Free Entry
Future. Destination. Brand.
Free Live + On-Demand
WTM London Breakfast Briefing
Free Hosted Pass
Abu Dhabi 'An Evening With..."
Free Hosted Pass

Strategy

Annual Workshop or Keynote
Free Industry Workshop
Member Workstreams
By Invitation
Extended Team
Support
Member Newsfeed
Recognition Days

DTTT Academy

AI in Practice
XR Immersive
AI Strategy & Leadership
Sustainability Leadership
Design Thinking Fundamentals

DTTT Platform

Case Studies
Design & Strategy Templates
Reports Directory
Always-On Calendar

DTTT Flagship Events

X. Design Week
75% Discount
CAMPUS
75% Discount
X. Awards
Unlimited Free Entries
Future. Destination. Brand.
2 x Hosted Passess
WTM London Breakfast Briefing
Free Hosted Pass
Abu Dhabi 'An Evening With..."
Free Hosted Pass

Strategy

Annual Workshop or Keynote
Free Industry Workshop
Member Workstreams
Extended Team
Consultation
Member Newsfeed
Recognition Days

DTTT Academy

AI in Practice
Limited On-Demand Access
XR Immersive
Limited On-Demand Access
AI Strategy & Leadership
Sustainability Leadership
Design Thinking Fundamentals

DTTT Platform

Case Studies
Design & Strategy Templates
Reports Directory
Always-On Calendar

DTTT Flagship Events

X. Design Week
4 x 100% Discount
CAMPUS
4 x 100% Discount
X. Awards
Unlimited Free Entries
Future. Destination. Brand.
2 x Hosted Passess
WTM London Breakfast Briefing
Abu Dhabi 'An Evening With..."
Free Hosted Pass

Strategy

Annual Workshop or Keynote
Free Industry Workshop
Member Workstreams
Extended Team
Consultation
Member Newsfeed
Recognition Days

DTTT Academy

AI in Practice
3 Participants - In Person Training
XR Immersive
3 Participants - In Person Training
AI Strategy & Leadership
Sustainability Leadership
Design Thinking Fundamentals

DTTT Platform

Case Studies
Design & Strategy Templates
Reports Directory
Always-On Calendar

DTTT Flagship Events

X. Design Week
6 x 100% Discount
CAMPUS
6 x 100% Discount
X. Awards
Unlimited Free Entries
Future. Destination. Brand.
4 x Hosted Passes
WTM London Breakfast Briefing
Free Hosted Pass
Abu Dhabi 'An Evening With..."
Free Hosted Pass

Strategy

Annual Workshop or Keynote
Free Industry Workshop
Member Workstreams
Extended Team
Consultation + Industry Support
Member Newsfeed
Recognition Days

DTTT Academy

AI in Practice
1-Day Industry Programme
XR Immersive
1-Day Industry Programme
AI Strategy & Leadership
Sustainability Leadership
Design Thinking Fundamentals

DTTT Platform

Case Studies
Design & Strategy Templates
Reports Directory
Always-On Calendar