The Startup Innovation Award

2024

Nominee

Finalist

Shortlist

Winner

Brand USA AI Trip Planner

Planny Drive

VisittheUSA.com, powered by our white-label AI trip planner, helps travelers get inspired, explore the USA, and plan personalized trips in seconds. This innovative platform ensures seamless destination discovery, highlights must-see attractions, and offers tailored itineraries that cater to individual preferences. With our AI Trip Planner, travelers can effortlessly get destination inspiration, plan their trip with a click, and receive a fully personalized itinerary. Our solution ensures comprehensive coverage of the entire country, so travelers don't miss a thing. DMOs can drive destination discovery, showcase seasonal content, highlight hidden gems, and feature the best activities, including family-friendly options. Our platform offers seamless non-profit connectivity and integrates with multiple APIs for hotels, attractions, flights, and restaurants, providing a complete travel planning experience.

This AI-powered platform empowers Destination Marketing Organisations (DMOs) to curate impactful content without any manual effort. Planny Drive provides a bespoke platform that caters to the unique needs of each destination. This ensures that the content presented is genuine and free from the influence of sponsored ads often found on platforms like Google and TripAdvisor. DMOs have complete control over the content, allowing them to showcase their destinations authentically.

The platform offers a user-friendly interface available in multiple languages, including English, Portuguese, Spanish, Japanese, German, Korean, and French. Users can easily navigate through the platform to find inspiration, plan their trips, and manage their itineraries. The "How it works" section on the website clearly outlines the steps involved in creating a personalised itinerary. This comprehensive approach, combined with the platform's commitment to showcasing genuine content, positions VisittheUSA.com as a valuable resource for travellers seeking authentic and personalised travel experiences in the USA.

Judges Comments

PlanyDrive have developed an innovative tool which is much needed across destination sites, providing out of the box a comprehensive trip planning solution which automatically generates itineraries for visitors at the consideration and planning stages in the visitor journey.

Through an all-in-one platform solution, PlannyDrive's offer presents intelligence driven trip planning in a way that puts user experience and the destination's brand and content ecosystem at the core. This is a marked difference from the often cumbersome personalisation tools currently existing on many destination websites and a much richer user experience which prioritises user experience design at the forefront over the often text-based generative AI driven or clunky technology driven solutions widely seen elsewhere.

The judges consider PlannyDrive to be an interesting proposition in the DMO technology solutions landscape which would benefit from event tighter integration with destination websites and stronger cross-linking of content, product data and bookability.

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