Irene Vitouladiti works at Marketing Greece as a Content Marketing Associate Manager. With expertise in destination marketing at a DMO level, Irene is involved in leading travel content creation and strategy for discovergreece.com, aiming to showcase the diverse brand mix of Greece and its destinations. Passionate about storytelling, she believes that every form of content, whether travel articles, audio tours or podcasts, is an opportunity to dive deeper into Greece's unique identity and extend a warm welcome to visitors. Her vision is to craft compelling stories and experiences for destinations, which will encourage a sense of appreciation among both locals and visitors to safeguard the authentic character, historical significance and cultural roots of each destination.
Hanna's areas of expertise include brand development, web, social media, and campaigns.