Author:
YouGov
YouGov_Airlines.webpYouGov_Airlines.webp
Language:
English

Flying High: UK Airline Rankings 2024

November 2024
Aviation

YouGov’s airline rankings report highlights the airlines that are flying high with people in the UK aged 18+ in 2024.

Leveraging data from YouGov’s always-on brand tracker, YouGov BrandIndex, we share the top 10 airlines based on booking consideration and customer satisfaction scores.

In the first part of this report, we explore British flyer demographics, followed by airline consideration rankings among those who are likely or very likely to book a flight in the next 12 months – with deep dives by gender, generation, and parental status.

In the final part of the report, we explore the airlines performing best based on net customer satisfaction scores, including current and former customers.

Contents:

  • Exploring British flyer demographics
  • Consideration rankings
  • Customer satisfaction rankings
  • Methodology

Continue reading...

Get access to 100s of case studies, workshop templates, industry leading events and more.
See membership options
Already a member? Sign in

Flying High: UK Airline Rankings 2024

November 2024
Aviation

YouGov’s airline rankings report highlights the airlines that are flying high with people in the UK aged 18+ in 2024.

Leveraging data from YouGov’s always-on brand tracker, YouGov BrandIndex, we share the top 10 airlines based on booking consideration and customer satisfaction scores.

In the first part of this report, we explore British flyer demographics, followed by airline consideration rankings among those who are likely or very likely to book a flight in the next 12 months – with deep dives by gender, generation, and parental status.

In the final part of the report, we explore the airlines performing best based on net customer satisfaction scores, including current and former customers.

Contents:

  • Exploring British flyer demographics
  • Consideration rankings
  • Customer satisfaction rankings
  • Methodology