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From the awe-inspiring skies of the Total Eclipse to sold out sports stadiums, concerts and conferences, travel fuelled so many memorable and important cultural conversations in 2024. We travelled to discover new cultures. We traveled to make connections. We travelled to recover and recharge.
For us at Hilton, it’s both gratifying and inspiring to see just how much our guests benefit from these moments of shared human experience -moments that transform lives, enhance our understanding of the world, ignite our sense of adventure, and celebrate the light and warmth of hospitality that unites us all.
2025 is set to be the Year of the Travel Maximiser - whether their adventurous streak brings them to thrill-seeking journeys or restorative retreats, travellers are embracing a variety of experiences. No matter the type of vacation, from multi-generational trips or solo excursions, the 2025 traveler spirit will be inspiring – encouraging us all to make the most of our time on the road.
At Hilton, we’re investing in the future to continue delivering the best stay experiences in the world, enabled by the extraordinary service of our dedicated team members. Our 2025 Trends Report explores the impactful trends, people and conversations shaping travel and driving innovation at Hilton and across the industry.
From the awe-inspiring skies of the Total Eclipse to sold out sports stadiums, concerts and conferences, travel fuelled so many memorable and important cultural conversations in 2024. We travelled to discover new cultures. We traveled to make connections. We travelled to recover and recharge.
For us at Hilton, it’s both gratifying and inspiring to see just how much our guests benefit from these moments of shared human experience -moments that transform lives, enhance our understanding of the world, ignite our sense of adventure, and celebrate the light and warmth of hospitality that unites us all.
2025 is set to be the Year of the Travel Maximiser - whether their adventurous streak brings them to thrill-seeking journeys or restorative retreats, travellers are embracing a variety of experiences. No matter the type of vacation, from multi-generational trips or solo excursions, the 2025 traveler spirit will be inspiring – encouraging us all to make the most of our time on the road.
At Hilton, we’re investing in the future to continue delivering the best stay experiences in the world, enabled by the extraordinary service of our dedicated team members. Our 2025 Trends Report explores the impactful trends, people and conversations shaping travel and driving innovation at Hilton and across the industry.
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