As the 2023 holiday season kicks off, marketers, creators, and publishers face a tricky socioeconomic environment, and shoppers are watching their spending more closely this year.
To help you navigate the snowy terrain, Tubular and Chartbeat have uncovered the most successful social content, the biggest on-site traffic days, and this year’s emerging holiday trends.
Compared to this time in 2022, holiday videos are up by +1 million uploads. In that time, YouTube views have also jumped by 6.5 billion and TikTok viewership has skyrocketed by 79%.
While on-site traffic won’t peak until closer to the holidays themselves, planning content in advance, as well as knowing which devices and referral sources visitors are coming from can help you take advantage of holiday traffic in real time.
In this report, you’ll unlock the holiday magic with content insights that supercharge your on-site and social campaigns. ‘Tis the season to boost your ROI and reach new audiences!
As the 2023 holiday season kicks off, marketers, creators, and publishers face a tricky socioeconomic environment, and shoppers are watching their spending more closely this year.
To help you navigate the snowy terrain, Tubular and Chartbeat have uncovered the most successful social content, the biggest on-site traffic days, and this year’s emerging holiday trends.
Compared to this time in 2022, holiday videos are up by +1 million uploads. In that time, YouTube views have also jumped by 6.5 billion and TikTok viewership has skyrocketed by 79%.
While on-site traffic won’t peak until closer to the holidays themselves, planning content in advance, as well as knowing which devices and referral sources visitors are coming from can help you take advantage of holiday traffic in real time.
In this report, you’ll unlock the holiday magic with content insights that supercharge your on-site and social campaigns. ‘Tis the season to boost your ROI and reach new audiences!
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