In this report, Skift and Amazon Ads use recent research and exclusive interviews with industry leaders to explore the opportunities and challenges emerging in this shifting advertising landscape. The report provides valuable insights and best practices to help travel advertisers activate new audiences through non-traditional ad channels, including mobile, streaming TV, and audio.
Understanding changing consumer habits, evolving technologies, and expanding advertising opportunities will allow travel brands to make the most of the industry’s upswing while successfully engaging today’s modern travelers.
In this report, Skift and Amazon Ads use recent research and exclusive interviews with industry leaders to explore the opportunities and challenges emerging in this shifting advertising landscape. The report provides valuable insights and best practices to help travel advertisers activate new audiences through non-traditional ad channels, including mobile, streaming TV, and audio.
Understanding changing consumer habits, evolving technologies, and expanding advertising opportunities will allow travel brands to make the most of the industry’s upswing while successfully engaging today’s modern travelers.
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