The Ministry of Tourism's overarching strategic philosophy for 2022-2026 will be guided by our Blue Ocean Strategy. It will help us reset local tourism and return it to its pre-COVID-19 performance, in terms of arrivals and economic returns, within the first two years. Additionally, we believe it will help us create a revamped sector that offers excellent visitor experiences while fostering inclusive economic and social development.
Most importantly, this strategy is aligned explicitly to three of the Government's Strategic Priorities for 2022: Inclusive Sustainable Economic Growth and Job Creation; Human Capital Development; and Social Protection. Therefore, this Strategic Business Plan identifies and describes the priority policies, programmes, projects, and strategies that will be employed to ensure the continued viability and improved performance of the tourism sector, making us even more competitive in this new global tourism environment.
The Ministry of Tourism's overarching strategic philosophy for 2022-2026 will be guided by our Blue Ocean Strategy. It will help us reset local tourism and return it to its pre-COVID-19 performance, in terms of arrivals and economic returns, within the first two years. Additionally, we believe it will help us create a revamped sector that offers excellent visitor experiences while fostering inclusive economic and social development.
Most importantly, this strategy is aligned explicitly to three of the Government's Strategic Priorities for 2022: Inclusive Sustainable Economic Growth and Job Creation; Human Capital Development; and Social Protection. Therefore, this Strategic Business Plan identifies and describes the priority policies, programmes, projects, and strategies that will be employed to ensure the continued viability and improved performance of the tourism sector, making us even more competitive in this new global tourism environment.
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