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While we live in a time of increasing volatility amidst a backdrop of geopolitical tension, climate crises and humanitarian emergencies, we remain steadfast in our belief that business events are essential in addressing our world’s challenges. This is anchored to the view that our sector delivers vast economic impact and social transformation. We remain committed to delivering valuable, inclusive experiences that foster human connection and serve as a catalyst for change and trust.
It is in this context that we release the Futures Landscape Report 2025, the culmination of a year-long collaborative project designed to uncover and understand the issues most likely to shape the business events community. The research that fed into the final report included a series of workshops with industry leaders from EIC’s 60+ association and corporate members as well as our volunteer leaders; insights from the EIC APEX Critical Issues Working Group; a global survey of industry stakeholders across every region and sector; and expertise from our research partners at Ipsos.
As a foresight tool, the Futures Landscape Report was created to help our sector, business event professionals and organisations better understand a wide swath of macro forces and correlating trends facing our world and global economies. It also highlights the importance of reflection and preparedness as we continue to adapt drive our industry forward.
The report looks at 12 key themes: Accessibility, Advocacy, Business Models, Climate Risk, DEI, ESG, Infrastructure, Mobility, Risk & Security, Talent and Workforce Development, Technology, and Wellbeing. None of these issues are mutually exclusive, and none should be politicised.
We must remain steadfast and united on this journey to help create a better world for generations to come.
Many thanks to the Society for Incentive Travel Excellence (SITE) Foundation for their generous support, to GainingEdge for leading many of the discussions that led to the final report, and to Ipsos for leveraging their global market research expertise to bring it all together.
While we live in a time of increasing volatility amidst a backdrop of geopolitical tension, climate crises and humanitarian emergencies, we remain steadfast in our belief that business events are essential in addressing our world’s challenges. This is anchored to the view that our sector delivers vast economic impact and social transformation. We remain committed to delivering valuable, inclusive experiences that foster human connection and serve as a catalyst for change and trust.
It is in this context that we release the Futures Landscape Report 2025, the culmination of a year-long collaborative project designed to uncover and understand the issues most likely to shape the business events community. The research that fed into the final report included a series of workshops with industry leaders from EIC’s 60+ association and corporate members as well as our volunteer leaders; insights from the EIC APEX Critical Issues Working Group; a global survey of industry stakeholders across every region and sector; and expertise from our research partners at Ipsos.
As a foresight tool, the Futures Landscape Report was created to help our sector, business event professionals and organisations better understand a wide swath of macro forces and correlating trends facing our world and global economies. It also highlights the importance of reflection and preparedness as we continue to adapt drive our industry forward.
The report looks at 12 key themes: Accessibility, Advocacy, Business Models, Climate Risk, DEI, ESG, Infrastructure, Mobility, Risk & Security, Talent and Workforce Development, Technology, and Wellbeing. None of these issues are mutually exclusive, and none should be politicised.
We must remain steadfast and united on this journey to help create a better world for generations to come.
Many thanks to the Society for Incentive Travel Excellence (SITE) Foundation for their generous support, to GainingEdge for leading many of the discussions that led to the final report, and to Ipsos for leveraging their global market research expertise to bring it all together.
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