The incentive market across Europe and Canada is experiencing high levels of activity and continues to grow. In an effort to better understand the challenges and dynamics of buyers, as well as their perspectives on the US as an incentive destination, we gathered a group of program owners and third parties together to experience Palm Beach, Florida, a destination that was new to all of them, and discuss the state of incentives.

This paper is a result of conversations across this event, as well as additional discussions with buyers who were unable to attend the event but provided their input on our discussion guide.

1. In the Hearts and Minds of Buyers
2. International Activity
3. In Search of Something New
4. Budget Challenges
5. Geopolitical Impacts
6. The Participant Perspective
7. Sustainability
8. Authenticity
9. Service-Level Standards
10. Winning Their Business