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Tourism is the backbone of Fiji’s economy. It creates jobs, sustains communities, and serves as a global showcase for our nation, driving investment across diverse sectors. Through employment, economic activity, and its multiplier effects, tourism plays a vital role in boosting industries that benefit from the increased disposable income of tourism workers.
Today, the sector contributes significantly to Fiji’s GDP and stands as Fiji’s largest formal employer, supporting the livelihoods of thousands of families.
Our previous Corporate Plan (2022–2024) was dedicated to supporting the sector’s recovery from the COVID-19 pandemic and fostering a brighter future for Fiji’s tourism. By engaging with industry stakeholders, we collectively built a path forward. We did more than just reclaim our pre-pandemic standing—the industry surpassed expectations, achieving record-breaking success in 2024.
As we move forward, our refreshed Corporate Plan (2024–2027) builds upon the successes of the past while embracing new opportunities. This renewed plan continues to support stronger economic growth in communities across Fiji.
By fostering partnerships and prioritising sustainable growth, we align with Fiji’s broader vision of becoming a high-income, inclusive, and advanced nation, delivering a better quality of life for all by 2050.
With the support of our stakeholders and communities, we will continue to grow the visitor economy sustainably, ensuring that tourism remains a cornerstone of Fiji’s prosperity.
Tourism is the backbone of Fiji’s economy. It creates jobs, sustains communities, and serves as a global showcase for our nation, driving investment across diverse sectors. Through employment, economic activity, and its multiplier effects, tourism plays a vital role in boosting industries that benefit from the increased disposable income of tourism workers.
Today, the sector contributes significantly to Fiji’s GDP and stands as Fiji’s largest formal employer, supporting the livelihoods of thousands of families.
Our previous Corporate Plan (2022–2024) was dedicated to supporting the sector’s recovery from the COVID-19 pandemic and fostering a brighter future for Fiji’s tourism. By engaging with industry stakeholders, we collectively built a path forward. We did more than just reclaim our pre-pandemic standing—the industry surpassed expectations, achieving record-breaking success in 2024.
As we move forward, our refreshed Corporate Plan (2024–2027) builds upon the successes of the past while embracing new opportunities. This renewed plan continues to support stronger economic growth in communities across Fiji.
By fostering partnerships and prioritising sustainable growth, we align with Fiji’s broader vision of becoming a high-income, inclusive, and advanced nation, delivering a better quality of life for all by 2050.
With the support of our stakeholders and communities, we will continue to grow the visitor economy sustainably, ensuring that tourism remains a cornerstone of Fiji’s prosperity.
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