Log in
Oops! Something went wrong while submitting the form.
Create an account
Oops! Something went wrong while submitting the form.
12 Topics
Strategy
Focus on long-term contributions to well being and prosperity in the development of your city or region
Communications & Public Affairs
Contribute to policymaking. Engage in dialogue with policymakers and involve them in current developments, trends and debates. Share your DMO/CMO's knowledge, experience and insights with them.
Partnership & Collaboration
Assemble a broad partner network that can contribute to a sustainable visitor economy and that accurately reflects your city or region.
Destination Branding
Start a movement-for example by forging a new brand alliance with different players across your destination, or setting up an ambassador programme.
Destination Management
Collect insights into what the destination has to offer and its visitor flows.
Knowledge & Insights
Use high quality data and market research to gain more insight into visitor profile, visitor numbers, the impact of tourism and leisure and entertainment options at the destination.
Sustainable Business Practices
Drive sustainable development in the city or region.
Involving residents
Provide a platform for local artisans, creatives and other makers so that they can benefit from tourism.
Accesibility & Inclusivity
Promote inclusive tourism in your city or region by working with partners
Hospitality Development
Understand who your visitors are and their motives and expectations, in order to provide the best possible service.
**Human Capital **
Gather insight into the labour market within your city or region
Trends & Developments
Ensure that employees are aware of trends and current developments in the sector and respond accordingly, for example with regard to digital trends, sustainability and hospitality.
In addition to working on these steps within your city or regions, it is important to cooperate on a national level. Contribute to the professionalization of the sector by cooperating and. sharing knowledge at a cross-regional. level. From coalitions of interested parties or 'destination clubs' to pool resources and responsibilities. Cooperate based on a long-term programme focused on concrete objectives and results within the sustainable visitor economy.
Also work together to achieve greater alignment within the framework of perspective 2030.
12 Topics
Strategy
Focus on long-term contributions to well being and prosperity in the development of your city or region
Communications & Public Affairs
Contribute to policymaking. Engage in dialogue with policymakers and involve them in current developments, trends and debates. Share your DMO/CMO's knowledge, experience and insights with them.
Partnership & Collaboration
Assemble a broad partner network that can contribute to a sustainable visitor economy and that accurately reflects your city or region.
Destination Branding
Start a movement-for example by forging a new brand alliance with different players across your destination, or setting up an ambassador programme.
Destination Management
Collect insights into what the destination has to offer and its visitor flows.
Knowledge & Insights
Use high quality data and market research to gain more insight into visitor profile, visitor numbers, the impact of tourism and leisure and entertainment options at the destination.
Sustainable Business Practices
Drive sustainable development in the city or region.
Involving residents
Provide a platform for local artisans, creatives and other makers so that they can benefit from tourism.
Accesibility & Inclusivity
Promote inclusive tourism in your city or region by working with partners
Hospitality Development
Understand who your visitors are and their motives and expectations, in order to provide the best possible service.
**Human Capital **
Gather insight into the labour market within your city or region
Trends & Developments
Ensure that employees are aware of trends and current developments in the sector and respond accordingly, for example with regard to digital trends, sustainability and hospitality.
In addition to working on these steps within your city or regions, it is important to cooperate on a national level. Contribute to the professionalization of the sector by cooperating and. sharing knowledge at a cross-regional. level. From coalitions of interested parties or 'destination clubs' to pool resources and responsibilities. Cooperate based on a long-term programme focused on concrete objectives and results within the sustainable visitor economy.
Also work together to achieve greater alignment within the framework of perspective 2030.
.webp)
