The travel experience market is forecasted to be worth USD 375B in 2024

In 2023, the total market for travel experiences is pegged to be worth USD 320B, increasing to USD 375B1 next year: Travel experiences are fundamental to the travel industry’s burgeoning bounce-back.

Consumers on the whole plan to spend more on travel experiences vs. upper-scale lodging, cheaper airfare seats, or more convenient flight itineraries. This presents a huge opportunity for industry players.

1. About
2. Understanding how consumers will spend, and who is driving the trend, is key to getting ahead of the curve.
3. With digitisation comes evolving needs