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Wixar

Wixar is a company specialising in digital marketing solutions for the hospitality industry. They help hotels and tourism businesses leverage digital tools and strategies to attract guests, increase bookings, and enhance the overall guest experience. Wixar's platform can also be used for immersive learning to create virtual realities in the tourism industry

Content Marketing
Search Engine Optimisation (SEO)
Social Media Advertising
Marketing Automation Technologies
Pay-Per-Click Advertising
Description of Services:
  • Boost Destination Visibility: Wixar can develop and execute targeted digital marketing campaigns to promote the destination to potential visitors across various online channels, increasing awareness and consideration. This could involve search engine marketing (SEM) to improve ranking for relevant travel keywords and social media marketing to build brand presence and connect with potential visitors.
  • Content Marketing for Visitor Engagement: Wixar can create engaging content (e.g., blog posts, social media content, videos) that showcases the destination's unique offerings, attractions, and events. This content can attract visitors, educate them about the destination, and inspire them to book a trip.
  • Leverage Data-Driven Insights: Wixar can analyse website traffic data and visitor demographics/ behaviours to gain insights into visitor demographics, interests, and booking patterns. These insights can be used to inform future marketing campaigns, improve the overall visitor experience, and optimise DMO websites for better conversions.
  • Targeted Advertising with PPC: Wixar can develop and manage PPC advertising campaigns to target potential guests searching for specific travel options online. This allows businesses to reach highly qualified leads who are actively interested in booking a trip.
  • Increase Hotel or Business Visibility: Wixar can develop and manage effective search engine marketing (SEM) campaigns to increase hotel or business visibility in search engine results pages (SERPs) for relevant keywords. This can lead to more qualified website traffic and potentially more bookings.
  • Drive Engagement Through Social Media: Wixar can design and execute social media marketing strategies to increase brand awareness for the business, attract new customers, and drive engagement. This could involve creating engaging content, running social media contests, and interacting with followers.
  • Content Marketing to Tell Your Story: Wixar can create high-quality content (e.g., website copy, blog posts, social media posts) that effectively tells the story of the business and resonates with the target audience. This content can help establish the business as a trusted authority and influence booking decisions.
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