Jidan is a thoughtful and inspirational young Tourism Student. He is only in his second year at University College Birmingham but is already making huge strides to become a leader in the industry. He is very supportive in his approach to other students and is involved in projects to make a difference to the wider tourism landscape. He is active in a sustainability project in a region of Shropshire, as well as a project to increase the lgbtqi+ visibility in Cape Town. He is inspirational to his students and proactively gets involved in addition to his studies but also supporting his peers to be involved as well as support them with the studies. He truly is a making a difference and he will be a great tourism leader of tomorrow.
It is commendable of Jidan to already be actively involved in industry projects so early in his career. This will certainly set him up well and the judges were particularly interested to hear about the importance placed on projects pertaining to different values.